Website Stats · Original research

Equestrian Centres Website Statistics 2026

We ran automated homepage audits on 11 UK equestrian centres websites — checking page speed, mobile UX, on-page SEO, structured data, contact conversion and more. Here's what we found.

Avg score

48/100

Avg page speed

657ms

Sites analysed

11

Score distribution

Good (80–100)1 sites (9%)
Okay (60–79)3 sites (27%)
Poor (0–59)7 sites (64%)

How many pass the basics

HTTPS enabled100%
Mobile viewport100%
Structured data (schema)45%
Contact form on homepage55%
Open Graph share image45%
Analytics installed45%

Most common mistakes

  • No theme-color meta — plain browser chrome on mobile91% of sites
  • No meta description — Google writes its own55% of sites
  • No Open Graph image — links look blank on WhatsApp/Facebook55% of sites
  • No structured data (schema.org)55% of sites
  • No analytics detected — flying blind on visitor data55% of sites
  • N inline style attributes — no consistent design system55% of sites
  • No contact form found on homepage45% of sites
  • No custom web fonts — default system fonts feel dated45% of sites
  • Only N% of images have alt text45% of sites
  • No HN heading36% of sites

How does your site compare?

Get a free audit and see where you sit versus the equestrian centres average.

Methodology: automated homepage audits by RIOT London, September 2026.

Ashley Scott
Studio Lead
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